Racial themes in the film To Kill A Mockingbird :: To Kill a Mockingbird Essays

Racial themes in the film To Kill A Mockingbird Racial categories are created in the film To Kill A Mockingbird through a complex societal hierarchy founded in difference. Although all of Macon county lives in poverty, the town does not unite on the basis of this shared experience, but instead focuses on their differences, both real and imagined, to segregate themselves. The town operates under a general assumption that wealthier whites hold the most power and prestige, followed by poorer whites, while all blacks, regardless of financial station, are considered to be the lowest citizens. General depictions of black men and women in the film are of household servants and ignorant, docile farm workers. The only slight indication that there were any educated blacks in Macon comes from the appearance of the preacher at Tom Robinson’s trial. Held on charges of raping and beating a poor, white woman, Mr. Robinson is portrayed as a meek and nearly helpless man. The fact that he can barely speak in his own defense, relays both the idea that black men were uneducated, as well as the idea that blacks were afraid to step over the boundaries of their society. Attics Finch, a kind and fair white lawyer, is the only person to speak up for Mr. Robinson. This demonstrates the idea that the lowly black man needs a benevolent white man to â€Å"save† him and direct his life along the right path. Black men and women in the film are unable to make their own decisions. Clearly, there were obvious lines drawn in Macon, delegating specific roles to the various groups of citi zens. The dark pigment of Mr. Robinson’s skin placed him on the bottom rung of society, forcing him into a subservient position. It is difficult to discern whether the film is attempting to garner sympathy for the oppressed black community, or reinforce stereotypes of ignorant and complacent black men and women. While the initial depictions of the black community center around the Finch’s maid, Calpurnia, the respect with which the family treats her is far from the norm. Ranging from the callous indifference of several of the white law-enforcement officers, to the blatant racism of the group of country farmers, much meaning is assumed from difference. The racism of Macon seems to stem from the Southern history of slavery.

Evaluate the External Corporate Communications

P4: Evaluate the external corporate communications of an existing product or service. Task 4: Evaluate the external corporate communications of an existing product or service. External business communication is the exchange of information and messages between an organization and its external customers outside its formal structure. One way McDonald’s communicates to its external customers is their website. There are many different methods used by the company’s website and these are: the use of images, the use of fonts, Packaging and the page layout.The use of images can enhance a communication to an audience, as we tend to remember more of what we see than what we hear, therefore showing images is a better way of communicated the message to the public, and also helps the audience remember the message. The best ways to communicate through images are to: Ensure the images are relevant to what is being sold or presented, make sure the colours are Co-ordinated, prevent them from being too distracting.These ways will make sure your images gain impact, which will make sure most of your audience will give attention, illustrate the point being made loud and clear, explain something more clearly and make a point very strongly. Fonts are a design for a set of characters. A font is the combination of typeface and other qualities, such as size, pitch, and spacing. For example, Times Roman is a typeface that defines the shape of each character. Within Times Roman, however, there are many fonts to choose from different sizes, italic, bold, and so on.Packaging can be described as the enclosing or protecting of products for distribution, storage, sale and use. Packaging and package labelling have different objectives. Even though they have a role in the physical protection of the product, they also have information with regard to disposal and storage of the packaging. From a corporate communication point of view, businesses can use packaging to encourage potential buyers to purchase the product.Packaging graphic design and physical design have been extremely important are constantly evolving broadly for several decades. Marketing communications and graphic designs are applied to the surface of the package and the point of sale display. A logo is a visual symbol of an organisation, this could vary from the signatures of the Coca-Cola and Cadbury’s to the pure creation of the golden arches (The yellow ‘M’ that symbolises McDonald’s. his is a communication tool that is a basic need to building a brand and communicating with the target audience. Logos are a necessary part of a company’s image and the key to their marketing success As seen on their home screen from the picture above, the company provides an image of one of their promotional products â€Å"The BCO†. McDonald’s also shows images of the three major ingredients of this product and can arguable be its major selling point.The images in th is website are big bright and colourful, which will instantly grab the audience’s attention, another important factor of grabbing attention is the colour of the background, which is red, this colour is known as a passionate and an attention grabbing colour, because of this it gets an instant focus from any individual that’s just passing through the website; however since the red background fades into an orange-like colour behind the BCO, it can give a sizzling hot sensation, which implies that this product is sold hot.The Largest text is the BCO which is colour coordinated in order to help the audience see the individual meaning of each letter which is â€Å"Bacon, Chicken and Onion†. Also with the colours being red orange and yellow. With red being a very emotionally intense colour. It enhances human metabolism, increases respiration rate, and raises blood pressure, orange representing enthusiasm, fascination, happiness, creativity, determination, attraction, s uccess, encouragement, and stimulation, and yellow producing a warming effect that arouses cheerfulness, stimulates mental activity, and generates muscle energy.This shows a lessening from the powerful colour ‘Red’ to the warm and cool colour ‘Yellow’, therefore this shows the different flavours of the burger presented next to the ‘BCO’. The famous Golden Arches in McDonald’s logo represent style, significance and a strong corporate identity. Two prominent shades, golden and red, are used in the McDonald’s logo to represent its bold nature. Golden hue is employed to colour the two arches, now merged to form â€Å"M† in the McDonald’s logo. Nonetheless, the red colour is utilized to fill the background of the distinguished McDonald’s logo.Boldness, power and strong corporate image are truly reflected by the use of these two confident colours. In spite of the â€Å"M† on McDonald’s logo, the insign ia also grips the name of the food chain. â€Å"McDonald’s† has been imprinted in a thoroughly simple font which defines the bold picture of the firm. The simpler the font of the logo, the more radiant it becomes for the spectator. ——————————————– [ 1 ]. http://www. ehow. com/ [ 2 ]. http://www. webopedia. com/TERM/F/font. html [ 3 ]. http://www. famouslogos. org/mcdonalds-logo

Impact of rechargeable cars on the Environment Essay

In this essay, I will discuss about the rechargeable batteries used in the rechargeable automobile and the impacts of these batteries to the pollution of the urban environment. Scientists are moving fast to give new inventions to the world and rechargeable automobile batteries are the latest topic of the automobile world. Due to excessive gasoline consumption, the scientists are working on electric cars and on the rechargeable batteries. The gasoline consumption creates pollution and it is proved by researches that the consumption should be decreased to save the environment. Now the question is that is the rechargeable battery save the environment from the pollution? The answer of the question is discussed below: The impact of the rechargeable batteries depends on the source of electricity. Most of the people think that the rechargeable or the hybrid cars (in other words electric cars) are environment friendly because they think that it is using refined and environment friendly energy but research professors show another side of the rechargeable batteries. According to them, the pollution depends upon the source of electricity. They say that most of the countries generate their electricity from fossil fuels, oil and gasoline. If a country or state is generating their electricity from the fossil fuels or gasoline, then the impact of the batteries will be worst because every time when they will need to recharge the battery, they need electricity and in that sense, the consumption of the electricity will increase and the environment will be polluted (Laura Williams). The Ohio university research shows that the hybrid cars and the use of the rechargeable batteries affect the environment. The reason is that the material which is used in the batteries is more harmful than the conventional batteries. The batteries are to be recharged after 350 miles and after every 350 miles, the electricity is needed for recharging. So the source of the electricity concerns a lot (Ohio University). Ozone layer is a very important topic of environment. The batteries damage ozone layer which creates bundle of problems and harms. The radioactive rays actually damage the ozone layer which is really harmful and creates many diseases. So every time when a battery is recharged, it will exhaust the rays which are really harmful. Moreover, recycling of the battery should be proper and if it is not proper, then the environment will have to suffer (Baig, Naqvi, Qureshi). It is true that temporarily rechargeable batteries are seems to be more beneficial than the other sources but the study shows that we are paying a lot in the sense of environment pollution. The impacts of the rechargeable batteries on the environment are everlasting and longterm (Conger, 2010). By the above discussion, it can be concluded that rechargeable batteries are facilitating the world but we can’t deny from this fact that they are harmful for the environment. In hybrid cars, rechargeable batteries are used so, consumption of diesel or fuel is less and the smoke arising from diesel or fuel does not exhaust the environment but it does not mean that it is not exhausting anything. So if we see its effects on temporary basis, then we will come to the conclusion that it is environment friendly but on the ground levels that its effects are worst (Clean up Australia).

Hitting the Nail on the Head

Hitting the Nail on the Head Hitting the Nail on the Head Hitting the Nail on the Head By Maeve Maddox Somewhere, in an email or on Facebook or on a news blog, I saw this: But she hammered the head on the nail with this quote. How odd, I thought. Shouldn’t it be, â€Å"she hammered the nail on the head†? A Google search brings up 683,000 results for â€Å"hit the head on the nail† compared to 1,580,000 for â€Å"hit the nail on the head.† The phrase â€Å"the head on the nail† registers on the Ngram Viewer, but barely, compared to â€Å"the nail on the head.† The earliest citation of the expression in the OED is dated 1438. It’s not so easy to hit a nail squarely on the head. For that reason, â€Å"to hit the nail on the head† is a term of approbation. Figuratively, people who hit the nail on the head succeed in accomplishing what they are aiming for. Most of the examples I’ve found of the reversed idiom have been in readers’ comments, but I have found a few in presumably professional writing. For example, this one, with inexplicable hyphenation, is from a technical review: You have to remember though that Apple may or may not be upgrading the iPad again before the end of the year (this comes from John Gruber a known Apple pundit that tends to hit-the-head-on-the-nail when it comes to Apple rumors). A site dedicated to test preparation has this topic header: SAT Improvement or Hit the head on the nail This one is from a sports blog: These commercials are coolbut rarely do they hit the head on the nail of a player like Nike has done with these Calvin Johnson, P. Diddy advertisements. I found one example in which the reversal seems intended to be humorous: I could try for a long time to hit the head on the nail (as one of my writing students once said)- Writing advice site A review of the film Fifty Shades of Grey includes the following bit of dialogue: Christian – Have you been drinking?   Ana – Yup, you hit the head on the nail. It could be that this reversal is the result of Ana’s alcohol-impaired thinking. Changing â€Å"hit the nail on the head† to â€Å"hit the head on the nail† is jarring, to say the least. Writers who wish to be taken seriously will avoid doing it. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Expressions category, check our popular posts, or choose a related post below:How to Format a US Business Letter36 Poetry TermsPresent Participle as Adjective

Presidential Bill Signing Statements - Purposes and Legality

Presidential Bill Signing Statements - Purposes and Legality A bill signing statement is an optional written directive issued by the President of the United States upon signing a bill into law. Signing statements are typically printed along with the text of the bill in the United States Code Congressional and Administrative News (USCCAN). Signing statements typically begin with the phrase â€Å"This bill, which I have signed today†¦Ã¢â‚¬  and continue with a synopsis of the bill and several paragraphs of often-political commentary on how the bill should be enforced. In his article Imperial Presidency 101-the Unitary Executive Theory, Civil Liberties Guide Tom Head refers to presidential signing statements as being documents in which the president signs a bill but also specifies which parts of a bill he or she actually intends to enforce. On the face of it, that sounds terrible. Why even have Congress go through the legislative process if presidents can unilaterally re-write the laws it enacts? Before flatly condemning them, there are some things you need to know about presidential signing statements. Source of the Power   The presidents legislative power to issue signing statements is based in Article II, Section 1 of the U.S. Constitution, which states that the president shall take Care that the Laws be faithfully executed... Signing statements are considered to be one way in which the president faithfully executes the laws passed by Congress. This interpretation is supported by the U.S. Supreme Courts 1986 decision in the case of Bowsher v. Synar, which held that ... interpreting a law enacted by Congress to implement the legislative mandate is the very essence of execution of the law. Purposes and effect of signing statements In 1993, the Department of Justice attempted to define the four purposes for presidential signing statements and the constitutional legitimacy of each: To simply explain what the bill will do and how it will benefit the people: No controversy here.To instruct the responsible Executive Branch agencies on how the law should be administered: This use of signing statements, says the Justice Department, is constitutional and is upheld by the Supreme Court in Bowsher v. Synar. Executive Branch officials are legally bound by the interpretations contained in presidential signing statements.To define the presidents opinion of the laws constitutionality: More controversial than the first two, this use of the signing statement typically has one of at least three sub-purposes: to identify certain conditions under which the president thinks all or parts of the law could be ruled unconstitutional; to frame the law in a manner that would save it from being declared unconstitutional; to state that the entire law, in the presidents opinion, unconstitutionally usurps his authority and that he will refuse to enforce it.Through Republican and Democrati c administrations, the Department of Justice has consistently advised presidents that the Constitution gives them the authority to refuse to enforce laws they believed to be clearly unconstitutional, and that expressing their intent through a signing statement is a valid exercise of their constitutional authority.On the other hand, it has been argued that it is the president’s constitutional duty to veto and refuse to sign bills he or she believes to be unconstitutional. In 1791, Thomas Jefferson, as the nation’s first Secretary of State, advised President George Washington that the veto â€Å"is the shield provided by the constitution to protect against the invasions of the legislature [of] 1. the rights of the Executive 2. of the Judiciary 3. of the states and state legislatures.† Indeed, past presidents including Jefferson and Madison have vetoed bills on constitutional grounds, even though they supported the bills’ underlying purposes. To create a type of legislative history intended to be used by the courts in future interpretations of the law: Criticized as an attempt by the president to actually invade Congress turf by taking an active part in the law-making process, this is clearly the most controversial of all the uses for signing statements. The president, they argue, attempts to amend legislation passed by Congress through this type of signing statement. According to the Justice Department, the legislative history signing statement originated in the Reagan Administration. In 1986, then-Attorney General Meese entered into an arrangement with the West Publishing Company to have presidential signing statements published for the first time in the U.S. Code Congressional and Administrative News, the standard collection of legislative history. Attorney General Meese explained the purpose of his actions as follows: To make sure that the Presidents own understanding of whats in a bill is the same . . . or is given consideration at the time of statutory construction later on by a court, we have now arranged with the West Publishing Company that the presidential statement on the signing of a bill will accompany the legislative history from Congress so that all can be available to the court for future construction of what that statute really means. The Department of Justice offers views both supporting and condemning presidential signing statements through which presidents seems to take an active role in the lawmaking process: In Support of Signing Statements  Ã‚   The president has a constitutional right and political duty to play a integral role in the legislative process. Article II, Section 3 of the Constitution requires that the president shall from time to time recommend to [Congress] Consideration such Measures as he shall judge necessary and expedient. Further, Article I, Section 7 requires that to become and actual law, a bill requires the presidents signature. If he [the president] approve it he shall sign it, but if not he shall return it, with his Objections to that House in which it shall have originated. In his widely acclaimed The American Presidency, 110 (2d ed. 1960), author Clinton Rossiter, suggests that over time, the president has become a sort of prime minister or third House of Congress. . . . [H]e is now expected to make detailed recommendations in the form of messages and proposed bills, to watch them closely in their tortuous progress on the floor and in committee in each house, and to use every honorable means within his power to persuade . . . Congress to give him what he wanted in the first place. Thus, suggests the Justice Department, it may be appropriate for the president, through signing statements, to explain what his (and Congress) intention was in making the law and how it will be implemented, particularly if the administration had originated the legislation or played a significant part in moving it through Congress. Opposing Signing Statements The argument against a president using signing statements to alter Congress intent as to meaning and enforcement of new laws is once again based in the constitution. Article I, Section 1 clearly states, All legislative Powers herein granted shall be vested in a Congress of the United States, which shall consist of a Senate and House of Representatives. Not in a Senate and House and a president. Along the long road of committee consideration, floor debate, roll call votes, conference committees, more debate and more votes, the Congress alone creates the legislative history of a bill. It can also be argued that by attempting to reinterpret or even nullify parts of a bill which he has signed, the president is exercising a type of line-item veto, a power not currently bestowed on presidents. Tough the practice pre-dates his administration, some of the signing statements issued by President George W. Bush were criticized for including language that too extensively changing the meaning of the bill. In July 2006, a task force of the American Bar Association stated that the use of signing statements to modify the meaning of duly enacted laws serves to â€Å"undermine the rule of law and our constitutional system of separation of powers.† Summary The recent use of presidential signing statements to functionally amend legislation passed by Congress remains controversial and is arguably not within the scope of powers granted to the president by the Constitution. The other less controversial uses of signing statements are legitimate, can be defended under the Constitution and can be useful in the long-term administration of our laws. Like any other power, however, the power of presidential signing statements can be abused.

Challenges in the Global Business Environment Assignment - 2

Challenges in the Global Business Environment - Assignment Example In few countries, for example in United States the unethical practice is offering bribery to officials and this is considered as highly unacceptable (Bruner et al, 2003). This paper will focus on the challenges faced by the Coca-Cola Company and how the company has eliminated it by using the code of ethical conduct and appropriate strategies. The US beverage business is a multifaceted and global combination of various businesses which supply a large amount of energy drinks that is consumed by world population. It includes local, regional and international regulations for the production and sale of soft drinks and other energy drinks, including their quality and safety, advertising and marketing, and business lobbying activities. The US beverage business comprises of soft drinks, sport drinks, juice drinks and energy drinks. The target group is young adults, teenagers and people between the ages of 18-34 years. The company chosen is Coca-Cola which was formed by Dr. John Stith Pemberton and today it is considered as the number one beverage corporation in the entire world. It is the most renowned brand in the world with almost 500 brands and above than 1.6 billion (bn) products are sold to consumers each day in further than 190 countries. It offers variety of nonalcoholic beverages such as light and diet soft drinks, juice drinks, waters, coffees, teas, and sports and energy drinks. To maintain sustainable growth, it was the first company in the US to go global (Lussier, 2011). Other than diet coke and coca-cola, it also sells other commercial brands such as Minute Maid, Dasani water and PowerAde (Ferrell et al, 2009). The key issues which are critical for success of the Coca-Cola Company are: to capture the sustainable expansion with exact focus on rising global markets in country such as Russia, India, Brazil, and China; to execute innovation enabled approaches; and creating

The Constitution a Controversial Document Essay Example | Topics and Well Written Essays - 750 words

The Constitution a Controversial Document - Essay Example The paper tells that the constitution was drafted after a successful civil revolt from the British rule in 1787. It was the result of a highly successful collaborative effort composed of leaders of high repute and regard from the original founding 13 colonies of our great American nation. However, the fact that it was created by representatives from 13 colonies in itself was already a controversial idea and, at the time, few thought it would succeed. It was because of the various thoughts, mindsets, and vested interests in the new country that the Constitution was eventually seen, even though the 13 states had agreed upon its content, as a controversial document as it was being written. Â  Since the constitution was created during an era when there was no technology such as the internet or 24 hour news television to show the public what was going on between the 55 state delegates during the drafting of the constitution, we only recently came to understand how the process was actuall y quite divisive and could have resulted in a civil war between the states soon after the war against Britain ended. That is because in an atmosphere that combined competitive, lively debate with tolerance and respect for differences of opinion, the delegates reached vital compromises on matters that threatened to divide the still loosely connected union of states. Many different factions opposed one another—small states versus large states, farmers versus businesspeople, North versus South, and slave states versus non-slave states.